Designed & Created By James Franses



Franses Jewellers has been at the heart of Bournemouth for over 30 years providing unique jewellery creations using the highest quality diamonds and gemstones.

The family business now traces back to 4 generations of jewellers with Beverly and Jeff Franses alongside their son James carrying on their passion for the trade into the future.

James has been designing and creating his own style of unique jewellery for 20 years. Showing a flare for craftmanship even when he was at school where he made a miniature violin, it was in fact so small that he had to make his own tools. 



Through his career as a jeweller he has refined and mastered his trade, taking inspiration from the natural world he has produced stunning collections like the Flame, Eclipse and Life to name a few. James’ other passion is for surfing which he has also transpired into elegant jewellery such as the Surf and Malibu.



As well as creating beautiful jewellery James also specialises in producing some of the finest and most important engagement and dress rings in the country. His eye for distinctive designs and along with his father Jeff a passion for the finest diamonds, James has created some astonishing rings. Click HERE to discover the collection and find your perfect ring.









James creates his pieces without the use of CAD (computer-aided design). As he only uses the finest 18ct white, rose and yellow gold along with almost pure platinum, he feels that to provide a truly bespoke and superbly finished piece to his clients it has to be fully designed and created by his own hand. In this way, he ensures that every aspect is perfect before it leaves his on-site workshop and therefore ensuring fully satisfied clients every time.


The James Franses Collections are available to view in-store or online.


If you would like more information on any piece please contact us on 01202558928 or email